Strategic Management: Text And Cases Download Free (EPUB, PDF)
Strategic Management: Text and Cases, Eighth Edition, written by the highly respected author team of Dess, McNamara, and Eisner, continues to provide readers what they have come to expect of this title: solid treatment of traditional strategic management topics, application of strategic management concepts to real-world examples, and interwoven contemporary themes revolving around globalization, technology, ethics, environmental sustainability and entrepreneurship. The eighth edition’s case package has been thoroughly revised to maximize freshness and engagement. It continues to emphasize relevancy and currency and to offer up-to-date financial data and videos to match each case. All cases focus on companies familiar to students. In this edition, five are new (Campbell Soup, General Motors, Avon, Tata Starbucks, and Greenwood Resources) and twenty-six have been thoroughly revised (Apple, eBay, JetBlue, Johnson & Johnson, and Zynga to name just a few of the familiar favorites). The case package continues to offer both full-length and short-form cases, giving instructors and students unparalleled quality and variety.
Hardcover: 816 pages
Publisher: McGraw-Hill Education; 8 edition (September 16, 2015)
Language: English
ISBN-10: 1259278212
ISBN-13: 978-1259278211
Product Dimensions: 9.1 x 6.6 x 1.1 inches
Shipping Weight: 1.6 pounds (View shipping rates and policies)
Average Customer Review: 3.0 out of 5 stars See all reviews (2 customer reviews)
Best Sellers Rank: #16,423 in Books (See Top 100 in Books) #28 in Books > Business & Money > Management & Leadership > Strategy & Competition #49 in Books > Textbooks > Business & Finance > Management #65 in Books > Business & Money > Processes & Infrastructure > Strategic Planning
It was not what I expected. I received no value from the rental due to the fact that I needed the material for chapter 11 to do a big presentation for my course and sure enough, that's one of the chapters that was not in this book.
Very good preworkout
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