Paperback: 402 pages
Publisher: Free Press (February 14, 2012)
Language: English
ISBN-10: 1439102082
ISBN-13: 978-1439102084
Product Dimensions: 5.5 x 1 x 8.4 inches
Shipping Weight: 12 ounces (View shipping rates and policies)
Average Customer Review: 4.4 out of 5 stars See all reviews (163 customer reviews)
Best Sellers Rank: #17,071 in Books (See Top 100 in Books) #3 in Books > Engineering & Transportation > Engineering > Civil & Environmental > Environmental > Water Quality & Treatment #9 in Books > Science & Math > Nature & Ecology > Natural Resources #18 in Books > Business & Money > Economics > Environmental Economics
In this well-researched and engaging book, reminiscent of his story-telling abilities in the Walmart Effect, Fishman makes a key assertion that we have "ignored" water and its supplies and more importantly, its economic value. Intertwining stories from IBM's effort in ultra-pure water management for chip manufacturing, Las Vegas's battle on creating an "oasis in desert", deep-rooted cultural and political issues in Australia and India, Fishman clearly highlights the growing challenges and the need for re-framing our discussion on the use of this resource. In terms of understanding our relation with water, this book expands our understanding and sharpens the urgency that was communicated by another thought provoking book - a few years ago - Bottlemania: How Water Went on Sale and Why We Bought It. Sadly, both these two books haven't necessarily gotten the attention they deserve.(For more details on the chapters, please refer my blog post via my profile page)Fishman starts off with a pithy chapter positing that our attitude towards water is "filled with contradictions" and hypothesizes that the "invisibility" of the supply system and prevalent philosophies on water being free (of cost) are its biggest vulnerabilities. He follows up with a chapter that explains water's origin, geological concepts on "watery rocks", "Earth ocean" and water cycles. Reading about inter-galactic water formation is in itself a treat. He then discusses different issues regarding water supplies, philosophies on its usage, socio-political-economic implications - using different stories.
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